Personal Branding

Engineer

ENGINEER |

INTRODUCTION

Meet Disney — a distinguished engineer redefining the industry and paving the way for women in STEM. This photoshoot was designed to capture her essence: luxurious, feminine, powerful, and undeniably a leader.

Photoshoot Aesthetic

With a desire to grow the next generation, Disney shared that these personal branding images would be featured in an alumni magazine for the University of Waterloo to announce her new scholarship fund for women in STEM. Our goal was to curate an image that was innovative, powerful, and contemporary, leaning into chic settings that allows all attention to be on Disney.
Dream Client

Her goal is to continue paving the way for other women to make an impact in the evolving world of AI and technology. As someone who views herself as highly driven, Disney is hoping to enable and empower women to pursue their education in this field.
In Her Own Words

Disney describes herself as primarily a doer not a talker, proving herself with her devotion to her work. She thinks of herself as “focused, strategic, driven, and efficient”, and our ambition through this personal branding shoot was to communicate all of those incredible attributes through a visual medium (aka, her “digital handshake”).